Recent Articles in Marketing & PR

Member Content How a Restaurant Should Respond to a Negative Online Review
Mar 18, 2014
Tips on how to diffuse the situation without drawing interest of the local news, or the wrath of internet trolls.
Member Content Getting Traffic to Your Restaurant's Website
Mar 15, 2014
You've got a great website -- how are you going to get people there? Jaime shares a checklist with you.
Member Content Five Tactics to Help You Save the First-Quarter
Mar 4, 2014
If your business's first quarter numbers aren't looking good, you may be tempted to throw in the towel. There's still time to turn this ship around. Here are five tactics that just might salvage your bottom line.
Member Content Menu Pricing - The Start of Strategic Positioning
Feb 27, 2014
One of the most important factors in the strategic planning of a restaurant is in the development of the menu. It involves designing an appealing selection of menu items that are competitively priced in the marketplace.
Member Content Restaurant Food & Service Trends in 2014
Jan 25, 2014
Tips to stay ahead of the competition in 2014
Member Content Website Do's & Don'ts for Restaurants
Jan 18, 2014
Short video segment covering mistakes to avoid on your restaurant's website.
Member Content Increase Referrals & Repeat Business for Your Restaurant
Jan 11, 2014

Looking for a way to maximize leverage and profits?
Member Content How To Prepare Your Restaurant For Harsh Winters
Jan 10, 2014
Here are 3 tips on helping your business survive a harsh winter.
Member Content What's Your Bright Shiny New Catering Object?
Jan 9, 2014
What's it going to take for your business to succeed this year?
Member Content 10 Restaurant Marketing Tips for 2014 - Webinar Page
Jan 9, 2014

Content packed marketing session for 2014!
Member Content Nine Resolutions for Creating the Best Odds for Success in 2014
Jan 5, 2014
At the beginning of a new year, many business owners find comfort in performing a post-mortem of the year gone by. Entrepreneur and author Bill McBean explains why it is much more productive to look ahead at what needs to be done in the year to come.
Member Content MMA Marketing Mindset for 2014
Dec 30, 2013

Relying on just one marketing tactic could lead to your demise these days. Rather, Michael says, you've got to have an MMA mindset with multiple tools to fight for customers in today's marketplace.
Member Content How to Make Your Daily Specials More "Special"
Dec 26, 2013
Use these tips to make daily specials more "special," and watch sales and customer loyalty grow.
Member Content 21 Facebook Tips for Restaurants - Webinar Page
Dec 12, 2013

FacebookJoin us for a content packed session of Facebook tips and case studies.
Member Content Target Advertising
Dec 12, 2013
Five tips for formulating an effective advertising plan.
Member Content Independent Survival: "Marketing From The Inside Out"
Nov 14, 2013

Independents who remain strong and continue to flourish have a lot in common. Maren hits on five main themes.
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